Case Study

Power 21 – Turning Managers into Leaders

A real life example of how Brainfood led a transformation in leadership and performance at Power21.

Power 21 in Glasgow had lots of newly promoted and inexperienced managers. The Director of Operations (Mairi) wanted to develop confident, capable leaders who could:

• Align with the company’s vision, values and culture
• Drive real business performance & increase sales
• Tackle challenging behaviours and set a great example to their teams
• Stay engaged and motivated despite the shift to remote working

After some hasty and efficient fact finding, Brainfood’s CEO, Alastair Wallace, designed and delivered an engaging and precise 8-module training programme:

• Virtual & interactive sessions delivered via Zoom
• A blend of theory + practice to embed learning
• Creative challenges including quizzes, peer activities, real work practice and video for high engagement
• Ongoing accountability: every module ended with real actions, reviewed in the next session
• Support outside of training sessions to keep leaders on track

The impact was immediate, measurable, and lasting:

💡 33% increase in sales directly related to this training

💡 5% reduction in absence now managers are using Alastair’s techniques

💡 Managers transformed into confident leaders.

💡 Improved time management & effectiveness

💡 Stronger performance accountability

💡 Effective 1:1s, coaching & training built into routines

💡 Staff who are happier and more productive

“The difference in my managers is incredible –  they’ve gone from supervisors to real leaders. There were 3 promotions to Executive Sales Manager within this group. I firmly believe that this is a direct result of the support and training they received from Alastair. We’re seeing higher performance, stronger accountability and a happier, more motivated team.”

— Mairi Harper, Director of Operations Power 21

Following the programme’s success, Power 21 extended their partnership with Brainfood into the next year, adding weekly wellbeing and mental health support sessions to sustain momentum during uncertain times and a set of leadership challenge events across the wider organisation.

Here’s what Gary (one of the sales managers who got promoted after attending the training) had to say:

This programme didn’t just tick training boxes — it delivered hard ROI:

• Sales up
• Absence down
• Managers stepping up and getting promoted
• People engaged and thriving

👉 Book a Call to see how Brainfood can deliver the same transformation for your managers.

How It Began

Here For Your Success

I set up Brainfood Ltd in London, UK in 2009 to help people in organisations do things better through learning that works.

During a people leadership career spanning 25 years I’ve worked all the way up from entry level positions and supervising in a nightclub. Next step was first line and middle management in finance, mail order and contact centres leading to running operations training teams and then entire sites in two different countries, responsible for hundreds of people.

Redundancies, promotions, juggling budgets, disciplinaries, recruitment, conflict resolution, performance management, process improvement, talent programmes and a whole lot more. Experience counts if you want a safe pair of hands to train your people.

I’ve personally trained over 23,500 people at well over 80 different businesses of every possible shape, size and type. So, I understand your challenge to get different types of work done well and help people operate smoothly in different environments. I’ve always been passionate about doing things better, faster and cheaper at every level in a business.

It’s what people know me for (and why I’ve won CEO of the Year for Leadership Development 3 years running. Thank you, CEO Magazine!)